About the Reports

eReports includes standard reports, and can include custom reports for your organization.

The list of mailings provides general information about each mailing, including the number of cells, audiences, and links, the format in which the mailing was sent, how many e-mails were delivered, how many recipients clicked on, and the unsubscribe rate.

The standard reports provide more in-depth information.

To sort the data in a report, click the column header.