Campaign Builder 7.0 User's Guide » Introducing Campaign Builder
» About This Release
About This Release
Campaign Builder 7.0 contains the following new features:
- Grid Publisher
e-Dialog Grid Publisher™ helps you manage the organization of complex mailing setups. Conceptually, a grid is table-driven logic that is more powerful than a String Case or Content Case symbol and much easier to manage than the IF-THEN-ELSE logic in custom symbols. More information.
- Quick Test
e-Dialog Quick Test™ provides the means to quickly and easily test audience response to a cell by sending several different test versions of the cell to small test audiences and acting on the results. A version of a cell consists of a set of one or more symbols: strings and/or content objects. When you have enough test results to choose the "winning" version of the cell, you can mail that version to the remainder of the full audience, knowing that you have sent the most relevant, actionable message possible, maximizing your email marketing revenue.
Note: These features are not supported in Campaign Builder 6. If you open a Quick Test or Grid cell, Campaign Builder returns the message "This cell is only supported under Precision Central 7.0'". Click OK to return to the campaign list.
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